THE LANGUAGE OF SOCIAL MEDIA_EXPLORING SPEECH FUNCTIONS IN DIGITAL COMMUNICATION
Keywords:
Speech function, Digital Communication, social mediaAbstract
Social media has completely changed how individuals interact, communicate, and express themselves in the digital age. This study examines the voice functions used in WhatsApp conversations to delve into the complexities of digital communication. The study employs a qualitative research approach and examines user-generated content from WhatsApp through linguistic annotation, discourse analysis, and thematic coding. The investigation reveals several essential speech functions: expressive, social bonding, informative, performative, and pragmatic. While textual expressions are regularly used to celebrate accomplishments and offer encouragement, emojis, and emoticons are frequently utilized to convey feelings and support. Interpersonal ties are strengthened, and social solidarity is promoted by exchanging prayers and congrats. Furthermore, the performative nature of open expressions of thanks and support emphasizes the significance of social norms in digital communication. Practical behaviors, such as encouraging others and praying, represent cultural norms and heighten interpersonal honesty. This study highlights the intricate ways language functions in virtual environments. It offers insightful information about the mechanics of online communication and how it affects social norms and cultural relationships. The results highlight the importance of interpreting voice functions to successfully navigate and make sense of the rapidly changing digital communication world.References
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